Distribution B2C E-Commerce Platform Based On The Agricultural City Model And Path Optimization Design

China is a major agricultural producer,by the factors of geography, population, natural environment,China’s agricultural production to small-scale peasant-based,In this way low levels of productivity,Efficiency and effectiveness are lagging behind,Relatively slow reaction of market information.In order to build a modern agricultural production systems.agricultural market access to information is extremely important,the advent of the Internet, especially the rapid development of e-commerce in other industries,to the process of agricultural modernization has brought new opportunities.The combination of agriculture and e-commerce, agricultural e-commerce model.is gradually changing agricultural production, operation and management activities.Through building of agricultural information platform.agricultural production and market a low cost, high efficiency and convenient way to effectively link up, an effective solution to the high cost, low efficiency, waste of resources, distribution channels confusion, quality and safety issues frequent problems of traditional logistics distributionto enhance the competitiveness of agriculture.In this paper, as the main contents of the e-commerce platform of the city and distribution of agricultural products B2C model, first introduced the purpose and significance of this study, the research status of the literature review of domestic and foreign scholars, This paper studies the content and organizational structure, technical routeinstructions.This article describes the concept of the circulation of agricultural products, after the circulation of agricultural products in the e-commerce environment, a summary of the theoretical analysis of the five e-commerce environment of agricultural products circulation patterns, and related agricultural products circulation enterprises, research-based e-commerce platformB2C mode of agricultural products distribution system platform, the operation of the system platform processes were analyzed, summarized the e-commerce environment, the city of agricultural products distribution B2C mode distribution problems that may arise.XX company’s main business is e-commerce B2C business of agricultural products, the company mainly agricultural commodities such as vegetables, fruits, meat, poultry, grain and oil distribution company is set up their own distribution team, independent distribution; distribution range of the urban area; delivery timecustomer requirements shall prevail.Savings for the company’s delivery route, on reasonable assumptions regarding the conservation of the basic idea of the method and distribution, combined with the distribution status of the XX company case, the savings will optimize the distribution of the introduction of the case, the optimized methodcan be well balanced company logistics costs and customer time windows, XX’s case, the feasibility and operability of the validation optimized conservation Act eventually the the XX company complies with the path of the user’s time window distribution program,reduce logistics costs and the improved distribution programs in meeting customer demand for time window to optimize the distribution services.