A Study On Administrative Supervision Of Internet Unfair Competition In China

Since the 21 st century, the development of Chinese Internet industry springing up, the market continues to expand, gradually penetrated into every aspect of people’s lives. With the rapid development of network communication technology and computers, the market size and growth of the Internet more and more, economic phenomena constantly iterative updates to unfair competition breeds more extensive soil survival and development. This new field of Internet new, high degree of openness has led to economic advance, management lags behind. Although these years, China is also unfair competitive behavior enacted relevant laws and supporting regulations, we have also developed a number of regulatory measures, but did not acts of unfair competition in the Internet market, direct regulations. Internet market is a typical two-sided markets, network crossover effect is very obvious, iterative innovation speed is very fast, which is very different from the traditional industries, and even can be said to be a strong contrast. So, if you simply define these traditional methods moved to the Internet directly, and in particular to promote the mobile Internet field of unfair competition cases, is bound to be a very awkward position. Does not regulate the market, the law can not keep up, and the absence of government, together led to the current pattern of development of the Internet industry, but also acts of unfair competition to the Internet provide a favorable environment for development.Regulatory becoming economics, sociology, public administration, law and other subjects of mutual interest subjects, regulatory issues and therefore carries the theory demands and institutional characteristics under different perspectives. This multi-disciplinary blend of regulatory characteristics for people to study the level of government from the administration provide a useful theory and system platform market, as well as the relationship between state and society and the individual. However, regulatory and administrative studies must beyond traditional research path of both economics and administrative science and other regulatory theory, transition from power-the perspective of the role of the relationship between the rights and the legal system to observe and analyze government regulatory power of the market, thereby broaden the application of administrative supervision.This article is based on the interdisciplinary nature of regulation, on the one hand from a blend of rationality and legitimacy of both the perspective of the Internet to expand the administrative supervision of unfair competition research, focusing on whom supervision, control what, how supervision, four degree of supervision and borders issues. Trying to respond theoretically and meet the administrative supervision of the legitimacy, effectiveness and legitimacy of the demands of modern public governance process from the practice, hoping to provide some of the material for the administration to respond to Public Administration. On the other hand digging angle from the actual performance of the specific acts of unfair competition, its roots Internet, and through the analysis of multiple perspectives classic case of market regulation argue in the current Internet presence. Finally, trying to pay attention to who will monitor theoretically, what regulation, supervision and border issues such as how to make the Internet market administrative control measures. This study was to explore the Internet focus on the core of unfair competition regulators countermeasures, starting with analysis of the status quo to start, and then to analyze the root causes of depth. Finally, regulatory measures, one level forward. Learn from foreign countries through the Internet successful experiences and practices of unfair competition in terms of regulation, to its dregs essence, the ultimate aim is to find the line with China’s national conditions and practical regulatory policy.In order to demonstrate the theme of this article, the study methods used include empirical research carried out by the current live cases, and so on domestic and foreign policy by comparing methods of comparative study.The innovation of this study are as follows: First, using the theory of knowledge in various interdisciplinary, multi-angle stand position to analyze, put the focus on the study of China’s Internet regulatory body of unfair competition in the administration, scope and boundaries, etc.; the second is the use of the deductive method, empirical analysis of typical cases, the combination of theory and practice, and then explore the Internet market our government administrative regulation of unfair competition ideas and measures; Third, from the perspective of the executive management of the system have to sort out and sums up the Internet market of unfair competition administrative regulatory requirements, the question of how to ensure that science is determined from the system of administrative supervision is recommended countermeasures subject, scope, extent and boundaries.