Design Of Sports Games Logo

With the development of global economy, people life is colorful, with a variety of sportswhich are more and more, such as the winter games, Asian Games, Xia Yunhui, collegestudents sports meeting held, sports are also on the increase, the object group tendency ofworld in, this also means that as the tournament propaganda is the most important "signs"need to design more diversified and conceptualization. Games logo design not only needsimple appearance, to stimulate people’s enthusiasm in participation, also needs to reflect theneeds of society, transfer time and the national spirit, but also with the perfect combination ofnational culture and national spirit, to play its intangible but not huge social influence ignored.The traditional mark is to convey at the time and place, form is also in a realistic way, fromthe aspects of artistic beauty and art design are very short, with the things in the pursuit ofbeauty level of ascension, and the continuous progress in graphic design aesthetics, design thegeneral sporting events mark more novel and excellent. Different countries and differentculture’s top designers, exploring the design concept of unusual, using a variety of designmethods of analysis and design, useful expression represents a national in color, usefulexpression represents a national animal and plant things, whether single or diverse forms aremost incisive reflects in the logo. We need to find the design rules from them by theirexpression, for further reference and innovation on their design ideas, logo design to formmore characteristic and humane care in sports will, to some extent, this not only greatlypromoted the diversification of forms of logo design, but also further promote the sportsdevelopment and progress.First sign to express the essence of things, function of conveying information about aproduct, so that people can use a simple graphics to understand a complex products, so as tounderstand and accept this brand of products. With the rapid arrival of the Internet and theinformation society, the design requirements is more eye-catching logo, in order to makesomething talent showing itself from the mass of information, sports as a mass movement ofclassic project, logo design is not only the spirit of sports and sports the perfect and skillfullyintegrated into the entire graph, but also a kind of humanistic concern, to enlighten the role inthe invisible, so that people from the simple logo not only to understand the sports charm, andcan treat sports from a new point of view, think own potential, to change their unhealthy life style and living habits, set an example by personally taking part, from home to community,from the individual to the group, to create a positive atmosphere for survival, to create aharmonious social environment contribution strength.With the diversification of logo design form design, logo design limitations are also lesssports games, maybe in the near future, or for quite a long time to appear more design form,such games logo design is a new design of the road, right now, designers need to carefullyobserve the art in all areas of development, always understand the relevant information todesign keeping pace with the times and social political, economic and Cultural CoordinationGames logo, and also has a higher aesthetic significance. Games logo and our life is more andmore near, occupies a very important position in the whole logo design system, logo designworks at a very simple graphical games, but the graphics incorporates many of the designelements and the spirit of sports, and gradually formed a certain brand, more a systematic,scientific, and to design trends that we want to analyze and summarize a large number ofsuccessful cases. Only grasp and understanding of the design and color such signs collocation,have a positive impact system design to butt down to hold the Games theme and games logo.Logo design development in different countries at different times have different culturalbackground and the development of the times, sports will therefore, we should not only referto the previous best games logo design, but also a more profound understanding of their ownnational culture, always grasp the international trends in different periods, in order to meet theonly sign the development of this design of sports games. China has successively held thesports movement many times large, mark in every aspect of society have played an importantrole in the events of the games, it is worth learning and reference.