| In the construction of university culture, the cultural stereotypes products diffuse cultural market in Colleges and universities, its quality products less and less, not to the environment renovation of university development, the cultural construction in the new social situation under the new environment, constantly emerging concept and idea of "new generation of noun", these market changes sufficient contrast product own existence insufficiency. Among them, the innovation and the time lag of cultural products is the weakest aspect, culture and campus culture of colleges and universities can not product backward matching, for the construction of campus culture no contribution, and even hinder the development of University culture. Closely combining only the culture and society of new trends, with the help of post modern art culture expanded constantly, in order to make a contribution to the brand construction of University culture. |
