| Since the reform and opening up, China has rapid growth in society and economic, the standard of people’s living has been greatly improved. How to guide the consumer, how to establish a satisfactory consumer channel, how the government to guide the market, how the company to promote their own business, that is an important issue of the market economy. The municipal government of Jinan due to promoting Jinan and benefiting Jinan, leading the idea of "superior Jinan, charming Quancheng" to make the product exhibition space construction. The purpose is to use the government platform to show famous products and characteristics of culture of Jinan, and to promote the development of the global strategy of products in Jinan.Jinan, commonly known as "the city of springs", it is as a big economic province and the capital city of Shandong Province. Firstly, it is a famous historical city and it has a long history. Secondly, its geographical location is important, and always been the capital of the throat. At the same time, it is the transportation hub of the country, and the climate is pleasant. More important is its outstanding, honest, good reputation of hospitality in Shandong.This paper mainly to make regional culture of the capital city of Shandong Province Jinan as the background, by studying the social, economic, and spring culture of Jinan, and combined with the design principles, connotation of display space, to try to show the infinite charm of Jinan through the limited space.The innovation of this paper lies in the perspective of green ecology and sustainable development, to explore the design of exhibition space with a more humane and dynamic ideas. The purpose of it is that to promote the fusion of design and ecological in the design of contemporary exhibition space, to meet the pursuit of modern people’s high level of spiritual life, to promote the sustainable development of urban economy, environment, history, culture, social continuity and ecological. |
