Mass Media And The Construction Of Urban Community Research

Articles from constructivism perspective, the use of sociology, ethnology and MassCommunication theory about the construction of community news and features of thephenomenon were studied and analyzed. Article is divided into five parts.The first part introduces the origin, significance and research paths in this study;Secondly, the literature on the relationship between the community and the media werecollate; once again on the mass media and the urban communities of these two coreconcepts were defined; introduced Communication of relevant theory and socialconstructionism.The second part of the economic system, laid-off workers have, urbanization, massinflux of migrant workers in cities, the existing management mechanisms can not meet theneeds of the city. In order to form a more effective mechanism for social management,community services have emerged, more and more people from the " Unitholders " to "community of people." On this basis, combing Urumqi city community developmentprocess, explains the different stages, different years of community service, the focus ofcommunity building. Then the same over to collect the " Urumqi Evening News," summedup the Urumqi People’s Broadcasting Station community news finishing, overview andunderstanding of the news coverage characteristics. Finally, the analysis of the results ofthese two aspects of the construction and development of the community has been moreattention to the mass media, the focus of the community through the mass media is alsoknown by the community.Analysis of the mass media is set to Urumqi urban community news reports how thecore issues, the core issue is how to type, the core issue is how specific communitiesthrough news reports reflected by the third part of set theory topics. Field research process,through interviews with community workers, community news reports that the messagecomes from the community initiative to provide mass media, and community mediainitiative to find news of behavior is rare, even before going to also set which aspects of agiven content is good looking, so the audience can see the big media news is communityafter community workers and the media heavily filtered and processed information.The fourth part describes the mass media and other social institutions as differentsocial organizations, other social organizations have unmatched voice and communicationchannels with its own unique community considered to be a very effective channelcommunity, to keep the media provide information about the community. Meanwhile thegovernment building as a community leader, in recent years has been highly concerned about the development of the community. And one of the functions of the mass media is tomonitor the environment, one responsibility is to the audience to provide the latest andmost important information. At this point, Urumqi urban communities and mass mediaform the interdependent relationship.The fifth stage is a return to reality. Mass media community news, sources ofinformation did not come from urban residents, but through community workers and themedia ’s own double checks presented to the audience. Such news is not a mirror of reality-style albedo, as the recipient of the information on this will be the presence of theaudience their ideas and dissatisfaction. Here some suggestions for the mass media, massmedia want to improve community news, play in the body of the function, socialresponsibility, leading the construction and development of Urumqi city communities.