A Study Of Alienation Consumption Considering Female Consumers In Consumption Society

Alienation Theory has always been a significant part of Marxism. And the study of Alienation on the pattern of consumption would definitely become one important discussion of Alienation Theory with the transformation from the production society to consumption society.The female group is going to be the core study target in the dissertation. And the alienation of consumption of this group caused by emergence of consumption society would be the breaking point of the dissertation. This dissertation is going to analyze the representative performance of female consumption alienation and why this alienation exists in the consumption society. This dissertation is also going to discuss what the female consumption alienation has magnificently influenced on the area of spirit, society and ecology. The author creatively listed four prescription of the female consumption alienation in the direction of Alienation Theory of Marxism. On this basis, the author figured out the socialism way that guiding the female to escape the dilemma of consumption alienation.This dissertation, different from previous dissertation which discussed the female alienation consumption in the view of female economics or female sociology, but analyzed the economic and social reason of the female alienation consumption by using the Marxism. The author suggests that the nature of alienation consumption is the necessary way of capital appreciation. And the author tries to criticize capitalism and consumerism by using the various obstacles of female consumption alienation caused by alienation consumption. This dissertation develops and enriches the study and connotation of Marxism Alienation Theory. And it is also play an important role in guiding the contemporary women to set up correct consumption view and proper human value and promoting the advanced socialist culture and the all-around development of people.