Research On The Organized And Operation Of Beijing Internation Distance Running Festival

The Beijing tnternattonalDistance Running Festival is one of traditionaI sport events which have large scale and influence in Beijing. The event. has been held for 57 years. We have much experience in how to organizeand operate it. Even though the event has the large scale and influence,we are faced with many problems. As the organizers of the event, we needto make sure the event is getting better and better.This study uses several types of research methods, including literature,interview surveys and fieldwork. The study uses several types of theories, including sport Management, sport industry, and so on. According to the analyzing of the organizing and operation of Beijing InternationalDistance Running Festival, we get to know it in detail. And then we findthese problems we need to solve. Finally, I find ways and tactics to resolve these problems in the study. The study concludes as follows.1 The Beijing International Distance Running Festival has hecome a famous sport competition in China. It will help to spread the spirit of sport and culture, to promote the city affiliation, to build up a good international image.2 Most of organizers’ major re sort in Beijing International Distance Running Festival. We need to foster and absorb people with different majors, especially sport management.3 The team of organizing is successful at seek sponsor for Beijing International Distance Running Festival. We are still need to develop the product or the competition4 The period to report the event is Loo short. And also the effect ofPublicily is not very good. The website is not update in time.5 The Beijing lnternational Distance Running Festival can be progressaccording to the plan. We still need to pay attention to the schedule, the detail and the awareness of service.6 Because of objective factors, it is difficult to set items and choose lines: The event is deficient in the race distance and making it interesting.