Under The Backdrop Of “Micro Times” For Political And Ideological Education Innovation Research

With the rapid development of multimedia, Internet and other emerging high technology, and We Chat, through micro-blog, micro film, micro novel; micro public welfare, micro electric itself so no "micro era to the" micro "". Therefore, the "micro era" arrived not only make life turn the world upside down, and make it with educational content and methods more scientific. This article from pedagogy, sociology, psychology and Journalism and so on many kinds of professional integration point of view, analysis using the method of literature, questionnaire survey method, case analysis, induction analysis method comparison method. The rise of "micro era" has brought opportunities. This paper focuses on micro age" under the background of the research of this problem, mainly launches the research from the following parts:The first part, on the "micro era background" elaborate. Including: the background and significance, research review, research methods, content and innovation point.The second part, put forward and to define the "micro era" concept. In the characteristics on the basis of "innovation, further reveals the significance of micro era" of Ideological and political education, namely, the necessity and feasibility of.The third part, analyzes the influence of "micro era". From the "micro era" brought to the College Ideological and political education work opportunities, challenges and innovation is imperative in these three aspects.The fourth part, put forward "the Countermeasures of micro era". This part is the end result, according to the "Ideological and political education work in Colleges and universities in the micro era", put forward the feasible path of innovation. From the adherence to the "micro era" of Ideological and political education principle; to improve the "micro era" of Ideological and political education content; method innovation "micro era" of the ideological and political education; enhance the "micro era" of Ideological and political education workers in Institutions of higher learning media literacy; optimization of "new micro era"; the use of the "micro era" media of Ideological and political education up to innovation.To sum up, "the universities micro age" is not the traditional ideological and political education of negation, new in order to be different, but the fusion characteristics of "micro era" in the traditional basis to Scientific Outlook on Development guidance. Therefore, the essence of need to take "micro era" culture so as to actively and effectively carry out the ideological and political education and teaching work in Colleges and universities, more need to avoid the negative impact to its dregs.