Comparative Study On The Development Of Car Campground Between China And The United States

In recent years, with the development of China’s economic, residents living standards have improved significantly, Automobile Travel is entering into our country, the demand for car campground has become increasingly prominent. Campground’s construction beginning to receive attention and it has bright potential market. But compared with developed countries, Car camping in China has just started, many problems appeared in the process of development. Seriously hindered it’s development. The United States is the origin of the car camping sports and has developed for over one hundred years and has established a complete value chain. China should draw on America’s successful experience of developing car campground industry. It can let us know the gap clearly and help us to establish the correct development direction.The paper, through documents and materials, comparative analysis, visiting experts and on-the-spot investigation method, explore the current status of the car campground of China and the United States. Comparing the development situation, the background of two countries’ campground policy, economic conditions, site conditions, business model, analyses the characteristics and difference between China and the United States’car campground, summed up the relevant countermeasures of Chinese car campground construction. The thesis puts forwards we should pay attention to and improve the problem while constructing a car campground in China. The conclusion follows:1. China already has basic condition to carry out the car camping movement, and have very large ascendant space for car camping demand.2. American car camping experience of development is:In the early development of car camping, The government gave policy support in many aspects, encourage people to actively participate in the auto camping movement. With its development, the government established the standard of campground industry, pay attention to the market demand, implementation of brand and scale of operation through the chain, the merger and acquisition way to make the healthy development.3. Compared with USA, our history of the development of car camping for short, is still at the primary stage, it is mainly carried out in the government’s policy and funding support, The gap includes industry standards, consumer market, car manufacturing, chain operation and management. Therefore, our country needs to change these to smooth the development of China’s auto camping movement.