| Since 21st century, with the development of society and country, people’s living standard constantly improves, which means that they have spare time. Tennis, as one of leisure entertainment activities which common people pursue, is popular with the public rapidly by its special charm. In China, the emergency of some excellent tennis athletes such as Li Na, Zheng Jie who perform fantastically in world tennis games promotes the popularization and development of Chinese amateur tennis sports. However, the mode of current amateur tennis games is single, and the development is unbalanced, which still restrict the development of Chinese amateur tennis sports to some extent.Meanwhile, a competition named " Who is the king ", held by CCTV-5 and State Physical Culture Administration, achieves a great success, which promotes the further development of table tennis and badminton sports, and improves the degree of participation of national fitness. By adopting the methods of documentary, case analysis method, method of comparative analysis, and the method of logical generalization, this paper focuses on three aspects, which are the mode of the competition " Who is the king ", the mode of the current amateur tennis competition, and the feasibility of the competition mode of " Who is the king " applying to tennis sports. The author carries out theoretical analysis by combining some cases, and comes to a conclusion:(1) The patter of competition "Who is the king" possesses an outstanding feature. Being based on the competition itself, with the purpose of choosing the strongest tennis player among the public, the organizers hold games throughout the country. On the one hand, it propagandizes and popularizes the corresponding sports; on the other hand, the universality and popularization of corresponding sports are represented on mass sports and national fitness, which shows the radical innovation and serving the citizens. Such feature achieves the function of promoting the sport event, because the competition highlights the entertainment and enjoyment of sports. Sports enjoy competitiveness, which means that the promotion of sports is more effective. And sports have a function of promoting national fitness.(2) The self-insufficiency of the current national amateur tennis competition doesn’t make the competition attain expected effect, and it even makes the competition fall into ruin. For example, CTA-Open holds the stage race which is based on the application of USTA of different area and tennis club, and stages of the race are limited, which can’t cover the whole country. It restricts the participation of some areas, weaken the inheritance of tennis culture, and reduce the attention on ceremonial sense of tennis competition. China Open Rating Tour has some problems, such as the lack of operation influence of classifying system, and the lack of ceremonial sense of the competition. As a result, the operation mechanism of Chinese amateur tennis competition is one of the important aspects to influence the development of tennis.(3) By comparing the mode of the competition "Who is the king" with the mode of current amateur tennis competition, we can find that the mode of the competition " Who is the king" enjoys a strong organization, a wide range of competition, and a new design of competition system, which perfectly combine the physical exercise with entertainment, connect the competition to TV, provide the general amateurs with a stage, create sports program for them, and convincingly spread sports spirit. The competition not only be professional on the set of competition item, but also add the system of family Doubles which can improve the harmony of the family, and appeal more people to participant in the game.(4) "Who is the king " the development of Chinese tennis champions folk need to meet the participants, hardware facilities and essential condition of the event budget etc, pay attention to from the target, organization, propaganda and event execution work, highlight the characteristics of sports innovation:perfect fusion, and television entertainment and marriage again. Highlight the family, promote family harmony and social harmony; Pay attention to ceremony feeling, pay attention to tennis cultural inheritance.Studies show that it is feasible to apply the mode of " Who is the king" to tennis. The application of " Who is the king " mode helps to promote the development and popularization of tennis among people, to improve the integral level of tennis playing in our country, and to contribute to the development of tennis in competitive sports. It is impossible to develop tennis and improve playing level with low popularity, so "who is the king ", as an operation mechanism of folk tennis competition, provides a new reference mode for the development of our country’s amateur tennis, and gives some valuable theoretical reasons of the popularity of national fitness campaign. |
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