Analysis Of Guangxi’s Urban And Rural Residents’ Consumption Structure Based On AIDS Model

"Consumption" as one of the "troika" of economic growth, more and more brought to the attention of the local governments at all levels in recent years. At the national level, at present our country is in the transition period between Mid-industrialization and late industrialization, the key objectives of macro-control policy is to optimize the investment structure and stimulate consumption demand.The report of the seventeenth and eighteenth national congress have emphasized on expanding consumer demand especially domestic demand and changing the mode of economic growth.In terms of Guangxi, Guangxi’s economy has maintained steady and rapid development in recent years, the income of urban and rural residents continued to improve, the quality of life has improved, but the rate of investment is high, and the consumption rate is low,the lack of consumer demand for power affects the speed and quality of economic growth. Therefore, mading a comparative study in the characteristics and development tendency of consumption level and consumption structure of urban and rural residents in Guangxi,grasping the focus of consumption has a vital significance to make rational consumption policy and optimization of residents’ consumption structure and industrial structure.Based on the perspective of urban and rural consumption comparison, this paper analyze the historical evolution,the characteristics of the consumption level and the consumption structure of urban and rural residents in Guangxi, a significance test for the difference of proportion of consumer spending in the urban and rural residents was performed,introduce the definition of entropy to analyze the diversification of consumption structure,and use the AIDS(Deaton, etc,1980) model to make further analysis on the expenditure elasticity and price elasticity. The main conclusions of this paper are:(1) From the change trend of engel’s coefficient,we know that the urban residents have preliminary to rich phase from a well-off stage,and the rural residents has stepped into the well-off stage gradually from food and clothing stage; From the perspective of the analysis of proportion of consumer spending,we can found that the consumption levels of urban and rural residents have been improved,but the proportion of the cultural and educational entertainment spending has not been increased with the increase of income and expenditure,especially rural residents’cultural and educational entertainment spending appears unreasonable phenomenon;(2) The test results of the significance of difference shows that in addition to the health care spending ratio.urban and rural residents have significant differences on the the rest of the expenditure proportion.As can be seen from the mean value difference(urban-rural),the gap between urban and rural residents’food spending is the largest;(3) From the analysis of diversity index,we known that the urban residents’consumption structure is gradually being diversified,but needs to be further upgraded,while the diversity index of rural residents’ consumption is low, basic living consumption expenditure accountes for a large proportion, the consumption structure is monotonous;(4) The analysis of expenditure elasticity shows that food is necessary in residents life, urban and rural residents have more attention to household equipment health care and traffic communication,the project of cultural and educational has a weak consumption tendency.Rural residents’request of clothing has been improved, but it is still to meet basic needs,while urban residents begin to pursue a better design and quality. Rural residents are to improve the living environment in recent years,so the residential consumption maintaines a high expenditure elasticity.For urban residents, the residential consumption has become the basic problems of life;(5) The analysis of price elasticity shows that urban and rural residents’require to the function of household equipment are gradually increased,urban and rural residents are less sensitive to food, culture and education entertainment’s price,but relatively rural residents are more sensitive.Urban and rural residents are sensitive to the price of health care and transport communications,but the price sensitivity is constantly falling. The difference of the price elasticity of urban and rural residents’reside and clothes is larg, urban residents are more likely to pursue cheap and fine clothes, and rural residents’price elasticity is positive, the aesthetic requirement had certain enhancement. Living for urban residents is a necessity of life, and therefore they are not sensitive to the price,but the consumption of rural residents is limited by the price to ensure other necessities of life.In view of the above conclusion, this paper puts forward relevant suggestions from increasing income, creating a good consumption environment, fostering healthy consumption concept and perfecting the social security system, etc.