Research On Tong Wei Group’s Financial Strategies Based On The Collectivization And Diversification

Many collectivized enterprises were forced to come into being during thetransformation process of our nation. Also, as the collectivized enterprises keep theirhigh-speed growth, they can bring obvious economy benefits, and are accompanied withthe motivation and vitality that never had before. They also have promoted the nationaleconomy continue to develop in a high speed. Therefore, the diversification of theenterprise group has a great developing prospect. However, it is also easy to fail for theenterprises during the process of diversification and integrating. As during the process ofthe high-speed growing of the enterprise, it may fall into the abyss of loss or evenbankruptcy for the misgovern or just because the management mode not changed in time.So when the enterprises are making any decision, the core financial strategy needs to berebuilt according to the diversified strategic target of the enterprise.This paper discusses the problem about the choice of financial strategy from the angleof collectivize and diversified management of the enterprise by analyzing the example ofTongwei Group. In this way, the readers can begin to think diversified management andfind out the solutions of the problems existed during the management. It can also make areference for the administrators and financial staffs during the process of diversifiedmanagement. And make them realize the importance of collectivized and diversifiedfinancial strategy. Thus, to improve the awareness and ability of risk prevention.This paper consists of six parts. The first part mainly introduces the background,significant and aim of the research. The second part states the thesis of diversifiedenterprises and financial strategy and discusses the relationship between them. The thirdpart makes a fundamental introduction of Tongwei Group. The fourth part makes ananalysis of financial data and the calculation and application of financial strategy matrixthrough the example of Tongwei Group. The fifth part analyzes the problems existed inTongwei Group’s financial strategies under the background of diversification and makes proposals to adjust them. The last part is summary and outlook part.