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Research On The Core Competitiveness Of ABC Banking Offices

Posted on:2015-03-24Degree:MasterType:Thesis
Country:ChinaCandidate:S Y ZhaoFull Text:PDF
GTID:2309330431479315Subject:MBA
Abstract/Summary:PDF Full Text Request
Banking is a very competitive industry,and has a certain alternative,not only can besubstituted,between Banks and non-financial institutions are also easy to enter,so the bankmarket competition status,advantages and disadvantages,to improve the bank’s comprehensivecompetition strength is very important. In recent years,theABC bank just successfully listed,the former has three big state-owned Banks,and there are many troops joint-stock Banks,citycommercial Banks,ABC bank not only lack of enterprise competition theory,but also the lackof promoting the core competitiveness of enterprise development strategy planning,even in thevast rural market,ABC bank also has the rural credit cooperatives,village Banks and postalsavings bank competition,increasingly homogenized and bank financial products,which willgreatly affect the long-term development ofABC bank.Banks still focus on the discussion to the development of large state-owned commercialBanks,few dedicated to systemic study of the basic outlets as the main body. Based on China’sbanking industry,mainly from outlets at the grass-roots level is an important researchperspective,research analyzes the potential impact of various factors on enterprise operationand development,so as to improve and complement the researches about the corecompetitiveness of banking industry in China, for the financial industry can provide thereference for the reference of theory study.This study based on the theory of bank’s core competitiveness,to commercial bank outletsat the grass-roots level as the research example,in-depth analysis of influence factors of theconstruction of the core competitiveness of commercial bank outlets,on enterprise corecompetence at home and abroad for reference,the construction and the related research of theconstruction of the core competitiveness of commercial Banks,adopt the method of systemanalysis and gradually perfect the outlets to improve the core competitiveness of theconstruction of the specific measures.Main research content of this article are as follows: first,through the consult,enterprisecore competence at home and abroad for reference, and the core competitiveness ofcommercial Banks related to a number of studies,analysis and study the bank outlets concept,connotation and characteristics of core competitiveness, core competitiveness of the keyfactors affecting the bank branches,clear in the problems in the course of the construction ofthe core competitiveness; Second,the theory combined with practice,through to theABC bankfinancial centers and financial network present situation analysis,find out the constraints in the course of the construction of core competitiveness and influence factors; Third,on thebasis of the above two steps,based on the requirement of construction of the ABC bankbranch,put forward targeted strategy,core competence construction and operability of thesafeguard measures.This paper try to research it from two aspects: the perspective and method on,one is thecore competitiveness of ABC bank reasonable proper analysis,accurate positioning ABC bankcompetitive power,and according to the actual situation of ABC bank competitiveness,thecorresponding management strategies are presented. Second,in terms of research method,combine case analysis and comparison analysis,qualitative analysis,ensure the breadth andcomprehensive analysis.
Keywords/Search Tags:ABC Bank, The Core Competitiveness, Offices
PDF Full Text Request
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