Jiaozuo Sport Tourism Development And Countermeasure Research

Under the background of rapid economic development in our country，tourism also follow rapiddevelopment，sports tourism is a new part of the tourism market, it is a sports activities in the process oftourism, is the interaction of the tourism industry and sports industry in an emergin economy. As the timegoes on, the development of sports tourism industry in the development of sports industry，and In thedevelopment of the tourism industry has played a more and more important role。At the same time, Sportstourism industry in the process of development is also facing many new problems，just so，Scenic spotsbegan to strengthen in many places emphasis on the development of sports tourism，with the developmentof sports tourism，gradually become the many travel related experts to research topic。Hope that through thestudy of Jiao zuo sport tourism development，that led to the prosperity and development of Jiao zuotourism some theoretical basis。This article mainly has the following four chapters。The first chapter introduction from the research background of this article，the research status at homeand abroad are introduced，and expounds the purpose and significance of this study。The second chapter presents the research objects and methods of this study。The third chapter is to define the concept of sports tourism，more accurate to clarify the concept ofsports tourism。The fourth chapter is this article research the focus of the application SWOT analysis，on the basis ofthe present developing condition of sports tourism in Jiao zuo sports tourism development in Jiao zuo isanalyzed.This article, from the last chapter brand drive, the government’s policy leading, Changes inPerception, to establish perfect the residents to participate in the system, human resource strategy, and tostrengthen security protection put forward the corresponding countermeasures to the development of sportstourism research。...