Study Of Development Strategy Of XYST CO., Ltd.

For the long-term development of the enterprise strategic management has importantguiding role. To conclusion, the development of enterprise can’t only stay in depends onenterprise level of internal management and business development, but also should bemore focus on the future, to form, clear goals and vision.This article introduces the strategy management, on the basis of relevant theories andmethods, combined with the actual situation, Xiangyang twin towers company, to thecompany facing the political environment, economic environment, industrial policy,competition status, related industries, such as the external environment and humanresources, management mechanism and marketing network, research and developmentdesigned capacity, the main products such as internal conditions are analyzed in full. Byusing the method of SWOT to xiangyang twin towers of the company’s strengths,weaknesses, threats and opportunities for comparison and evaluation, based on this,advances the development of the company strategic goals, vision, and strategic choice, andput forward the include employee motivation, corporate training, cost control, product mixoptimization implementation countermeasures.