The Forecast Of The Demand Of The Production Of L Company Supplies

The prediction mechanism to establish a set of perfect needs of an enterprise, canhelp enterprises to respond quickly to changes in market demand, improve customersatisfaction, and enhance the market competitiveness of the enterprise. This paper willtake L company in the face of cosmetic Consumer products market competitivesituation, how to talent showing itself, to attract more customers, strive for a higherprofit as the goal, to a variety of products from L company monthly production plan tobegin, to in-depth analysis led to production operations into reasons of the high is notconducive to the production of a rational allocation of resources the ultimate goal,improve market competitiveness. Firstly the L company’s four representative types ofproducts (detergent products, its own washing powder, soap products, sulfonatedproducts)2011~2013year demand data, followed by using different predictionmethods of several (a collection of opinions and moving average method, exponentialsmoothing, regression analysis and comprehensive average method) qualitative andquantitative analysis to solve the problem; and then according to the characteristics ofdifferent types of fluctuations in product demand, combined with the demand of Lcompany in2013to predict all kinds of representative products every month, make theresult analysis, the actual production volume forecasting results and L companies wasone one for the horizontal and vertical comparison, summary the optimal productionoperation scheme of various products, finally puts forward the suggested questionsunsolved production plan optimization, thesis.