A Business Plan Of Exporting Organic Product

Since the twenty one century, the economy of our country has rapidly increased,the living level of people has been greatly improved and we have achievedremarkable accomplishments. However, the problems that the development isunbalanced between urban and that rural areas and the cost of environment in theprocess of development is increasingly heavy have been evident. How to narrow thegap between urban and rural areas in the process of economic development is theproblem that we must solve.Organic agriculture which carries out production in the closed and circular stateof agricultural energy not makes use of the energies outside the agriculture (fertilizers,pesticides, production modifiers and additives), but makes use of the agriculturalresources in the whole process so that it has an influence on and change the energycycle of agriculture and it does not the way of production of biological cycle chain.Raspberry whose trait is high medicinal value and rich nutrition is the world famous"third-generation fruit". Thus, farming the organic raspberry not only has beneficentto the development of agriculture but to the protection of ecological environment.From the perspective of asymmetric information, this article proves thereasonable way of integrating social capitals of corporation with production factors inagriculture. Comparing the statement of development of organic agriculture at homeand abroad, this article determines the targeted market by using the analysis tool ofmarket positioning (STP). From the angle of finance, this article using the dynamicindications of internal rate of return and the net present value of assets demonstratesthe feasibility of the plan. The business plan for organic raspberry which aims toachieve mutual benefit and win-win between business and farmers provides aprofessional report. Thus, under the prerequisite of unchanging the way of applicationand property rights of arable land, organic agriculture is a friendly-environmentindustry which has a promising future of development and can get great return. The organic agriculture offers a possible solution to solve the problem about agriculture,farmer and rural areas, offers a new idea for the migration of surplus labors inagriculture, makes room for the new urbanization with time.