A Research On The Social Responsibility Performance Evaluation Of Private Corporate

Since the reform and opening up, China’s private enterprises has entered a rapid development period, however, the issue of private corporate social responsibility has frequently appeared, this phenomenon is widespread concern in the community. How to private enterprises to fulfill their social responsibility performance objective evaluation, to build scientific performance evaluation system, and thus guide private enterprises to effectively fulfill their social responsibility, has become an important theoretical and practical issue is a very important. This article is in this context, to "private corporate social responsibility performance evaluation" as the subject, in-depth study of the relevant issues.This paper reviews the related researches on corporate social responsibility, corporate social responsibility analysis and evaluation of the theoretical basis, from the perspective of stakeholder connotation of corporate social responsibility has been defined. Six closely with business stakeholders from employees, customers, shareholders, suppliers, governments, communities, fuzzy comprehensive evaluation method for the analysis tool, using analytical hierarchy process AHP, build private corporate social responsibility performance evaluation model achieve quantitative analysis of private corporate social responsibility performance appraisal.Based on the research process, the use of field visits, individual interviews, questionnaires, etc. comprehensive survey of the situation of Anyang B corporate social responsibility, the use of paper constructs of private corporate social responsibility performance evaluation system was carried out empirical studies further validate the in this paper, building scientific and feasibility of the model, but also provides a useful reference for relevant enterprises to fulfill their social responsibility. This paper studies suggest that employees responsibility, community responsibility for the company’s B weaknesses, government responsibility and supplier liability is B’s need to strengthen the link. To effectively improve the performance of social responsibility B, B companies need to change their ideas, to determine the concept of social responsibility, social responsibility into corporate strategic goals. Finally, on the question of how to improve corporate social responsibility proposed improvements and optimization recommendations.