Formulation And Implement Of Operation Strategy Of GT SPEED Series Under MG Environment

The subject comes from Management Game (MG), is the United States Carnegie Mellon University opened a strategic management training course. The curriculum allows MBA students composition simulation the company’s senior management team management a tabulation of multinational companies, after a period of three years in the simulation of the operation, so that MBA students in competitive situation analysis and judgment ability, team management and cooperation skills, the company management ability and showing ability and other aspects of training, so as to improve trainees as company executives in the necessary skills. Carnegie Mellon University (CMU) in the early seventy’s on the creation of MG course. The interactive computer management simulation system to construct a set of dynamic simulation environment of international business, including a number of multinational companies; each of the five companies that make up a typical multinational market competition environment; the company’s operation and management to strategic planning, marketing, production, finance, human resources, research and development etc. System dynamic parameter settings for each company must have a good grasp of the changing market environment, competition situation, and the company’s internal state, in order to achieve good operating performance.In the simulation of the operation process, for learning MBA students will learn to use the strategic management, production management, marketing, investment management, financial management and other disciplines of theoretical and practical knowledge from the competition perspective to the planning and implementation of the company’s strategy. The study purpose and significance in order to be able to effectively analyze MG simulation competition environment and the combination of MBA courses in various disciplines of knowledge for the enterprise management practice to provide guidance and help.