Harbin Tourism Performance Product Development Research

With the booming of our tourism, it has gradually become the backbone industry of the local tourism industry and green industry,and tourism product for consumer market develops in endlessly in order to create the huge economic and social benefits.The advent of the era of experience economy leads to the transformation of the tourism development. Consumer demand for tourism enterprise develops experiencing and participating tourism projects, which operate well and raise a hot wave of development of tourism performing products.Impression liu sanjie, songcheng historic situation, the tourism show the success of the project, such as the zen music shaolin ceremony marks the mature tourism performing arts market in China. Harbin as a famous historical and cultural city in the north to develop the tourism industry for those routes at the same time, promote the transformation and upgrading of the tourism industry gradually.Harbin is very rich in tourism resources and cultural resources, suitable for development of tourism performing products, and easy to form a scale advantage and industrial advantage. However, due to the tourism performing arts industry started relatively late,and the lack of scientific industrial planning leading to improper utilization of the tourism resources, it presents a theme convergence and smaller, the situation of influence is not big, etc.This paper,based on studying tourism performing theory and tourism performing products both at home and abroad, tries to explore the development mode, systems and mechanisms, development dynamics, development type and so on by using the method of case study and comparative study. It discuss further tourism performing’s position and role on the basis of its conception,connotation, development modeand development value which provides theory support for performing arts in Harbin. At the same time, in a number of Harbin tourism scenic area, we analyze and sum up the advantages of cultural resources as well as the stage in Harbin tourism performing products development present situation,aiming to explore the development of Harbin tourism performing products strategy. Through the analysis of the Harbin tourism performing arts market,we put forward feasible suggestions.Harbin tourism performing arts marketwill be scientific, marketization, systematic characteristics and form a innovative and competitive product.