Gender Differences In Travel Behavior Characteristics Of College Students In Qinghai

Number of Students in China has grown rapidly in recent years, travel has become one of the main ways college students dominated idle time. Students understand the relationship between gender and tourism behavior, tourism product development and marketing, it has a certain significance. The large number of college students, today’s tourism activities are very active group, for the conduct of travel behavior and gender differences in college students can explore more deeply the new tourism trends and behavioral differences, in order to improve college students travel market, specific design tourism the product is important.Taking Qinghai tourism Students act of gender differences as the main research content, select Qinghai six college students as the research object, through questionnaires, based on qualitative, quantitative and comparative analysis of the Qinghai tourism behavior Students analyze gender differences. Analysis:(1) Qinghai collegians with different gender in tourism decision-making behavior, tourism spending behavior, characteristic aspects of tourism travel, showing a significant difference.(2) Different gender students in the tourism process, the travel way, tourist destinations, travel information sources, travel costs more similar sources, preferences vary slightly among different gender where their school’s tourist destinations.(3) Economic factors, the length of travel time factor and interest factors have an impact on travel behavior of college students in Qinghai gender differences.