Chinese Internet Companies’ Financing Risk Assessment Based On Fuzzy Comprehensive Evaluation

2015 is the 21st year for China from accessing to the Internet, a large number of the world’s leading Internet companies have risen in China, and have a great impact for all the world’s economic activities. In the joy of these enterprises’outstanding achievements, we should also note that there are many Chinese Internet companies who has a low start, slow development, and extreme lack of financial support. Many such companies have good technical superiority and the potential for innovative development, however, there are other financing risks crisis, and a direct result of corporate finance risk directly converted to corporate crisis, and ultimately lead to the demise. Internet business, as the most emerging support industry currently, its short corporate life, light fixed assets, heavy intangible assets, and fast technology updates makes many of the traditional theory cannot be directly applied, and thus determines its different financing risk research ideas from traditional industries. In the Internet companies’financing process, how to face its particularity, assess its financial risks, prevent and control the possible risks early have considerable significance for the development of Chinese Internet companies.In this article, firstly, take the corporate financing and financing risk for theoretical analysis, combine the Internet companies’ financial characteristics and financing risks, divide the Internet company’s life cycle into different stages of financing for different financing focus, and then analysis the cause of the risks and obstacles. Secondly, starting from the present situation and characteristics, conduct a comprehensive analysis of Chinese Internet companies’financing risk, specifically address Chinese Internet companies’ two iconic stage, combined with the risk of manifestation in the financial aspects of payment and leverage and summarize the author’s views towards Chinese Internet companies’financing risks causes in two aspects. Finally conduct that we should completely abandon the traditional subjective formula of evaluation based on the theoretical and practical analysis of the first two parts, select objective evaluation method rely on financial data in order to profile and analyze the financing risk and impact of fluctuations accurately. Thirdly, innovatively use the fuzzy comprehensive assessment model which combines the objective financial data and financial auditors experience as the main tool for financing risk assessment. Select thirty A-share listed Internet companies’financial data, using the real-time data and the data of the monitoring mode and risk management as the purpose of financing risk assessment study. Finally, take the Focus Technology company’s2014 financial data as an example, forecast its financial risk to verify the effect of financing risk assessment model run practicable.