The Study On The Process Optimization And The Guarantee Of Bidding Work Of Shenyang Xinhua Bookstore

With the rapid growth of China’s economy, more and more state organs,institutions and organizations at all levels, purchase catalog commodities, projects,service and goods above limitation by law with fiscal funds and in accordance with the law. The government procurement management is not only a public procurement management system, but also a kind of government behavior. With the development and implementation of the great development and prosperity of culture policy of the CPC Central Committee, participating in government procurement of books published,issuing the bidding work has become the healthy development booster of book publishing companies. Government procurement bidding is an important and effective behavior for countries to strengthen macroeconomic regulation, give full play to the resource advantage and promote the quality of public products and services.Throughout the book business, industry competition is becoming increasingly fierce, the global entity bookstores, are faced with shrinking crisis. Foreign Barnes &noble, all stated Bookstores like photosynthesis, oxygen and Wansheng have sadly out of the book business arena. Paper books sales is facing unprecedented survival challenge. My unit(Note: Shenyang City, Xinhua bookstore, hereinafter referred to as: "the Shenyang Bookstore") as the traditional books management enterprise, in the upper reaches of the book publishing business, readers in the middle and lower reaches of the mind has a private book business cannot be compared with the brand advantage.With the growing popularity of government bidding in the tender book in the field of state, this time-honored brand identity has become the market competition in a double-edged sword. On the one hand from the people has a long history of cognition on the Xinhua Bookstore, carrying several generation of Chinese cultural memory, It has been founded for 78 years since April 24 th, 1937. In the smoke of the Anti-Japanese War and the liberation of the new China, Xinhua Bookstore grew and spread cultural knowledge for generations of new China. On the other hand from the brutal and fierce competition in the market, the book version of the quality of the terminal market price competition leads to uneven in quality and lack of unified, fair the platform. At the lowest price method as the leading market is always "bad money drives out good money, make us miserable. In this paper, Shenyang Xinhua Bookstore(hereinafter referred to as the" Shenyang Shop ") studies the problems arising from the work and the corresponding operational strategies, for example, the measures of the procurement in the bidding work.The article is divided into seven parts: the first part is the introduction of the background, purpose and significance, research ideas and research content, as well as research methods of the procurement work in the current government procurement bidding work.The second part is related to the foreign government procurement of books bidding work related to the theoretical knowledge. This part includes the basic concepts of the bidding of the book procurement project and related basic methods.The third part is related to the domestic and foreign government procurement of the development of the bidding work from the domestic to foreign countries,including: the development process of the bidding work, the overall system and the current situation analysis, the shortcomings of the present.The fourth part: the present situation and problems of the bidding work ofShenyang Xinhua Bookstore. This part mainly introduces the basic situation of the work in this unit, the main types of bidding, and the actual problems.The fifth part is related to the planning and optimization of the bidding process of Shenyang Xinhua Bookstore, and the fundamental way and corresponding measures solving the problems in the books purchasing bidding work, so that to ensure the high bid rate. Elaborates the purchasing characteristics of public libraries(Universities), public service sectors, small and medium-sized libraries, and the subscription teaching sectors from several aspects.The sixth part is related to the implementation and protection of the tender of Shenyang Xinhua Bookstore, respectively, from the cultivation of the characteristics of corporate culture, to enhance customer service level, performance evaluation and incentive mechanism in three aspects.The seventh part is the conclusion, which mainly summarizes the above ideas, and puts forward some suggestions for further improvement.