Research For Guangdong Baiyun Airport Aviation Logistics Found Strategy

Along with economic globalization and the rapid development of modern logistics industry, aviation logistics has become an important part of modern logistics, aviation logistics is a national basic strategic industries for the development of high-end economy required, aviation logistics hub with the effects of the huge collection of factors of production, significantly enhance the comprehensive competitiveness of city and region, to change the local investment and trade environment, can effectively drive the area economic society develops rapidly, and become to accelerate the process of urban modernization and promote regional economic and social development of important support.With the rapid development of aviation logistics, has brought the change of market environment, also for domestic Chinese aviation logistics enterprises to bring new market opportunities. Based on the new Guangzhou Baiyun international airport(hereinafter referred to as the Baiyun airport) as the research object, and how to adjust measures to local conditions, combinative oneself study a set of suitable for Baiyun airport aviation logistics development strategy is to solve the practical problems in this paper. Baiyun airport is China’s second largest airport in 2013, passenger Numbers 52.65 million, second only to Beijing capital airport, at the same time, Baiyun airport cargo throughput of 1.3 million tons in 2013, far behind the Beijing capital airport and Shanghai Pudong airport, and even less than a third of the 3.97 million tons of neighbouring Hong Kong airport.Combining with the Baiyun airport within the external environment, to learn from domestic and international aviation hub of good development and experience, through the SWOT analysis method to the baiyun airport aviation logistics development strategy research, lists the Baiyun airport respectively the strengths, weaknesses, opportunities and threats factors, through the SWOT analysis, this paper puts forward the development of Baiyun airport aviation logistics,and give three strategies and six important suggestions for it. These can not only promote the development of Baiyun airport as soon as possible to become a world-class aviation logistics hub, also for other domestic airport aviation logistics development has significant reference value.