Application Of Miao Traditional Pattern In "Mujiangzi House" Image Design

With the rapid development of modern social economy, the Miao traditional national culture gradually being sinicized, and the wonderful local characteristics of the national design gradually forgotten by time flies, being submerged by progress of international culture, more and more tend to lack of local ethnic characteristics.Therefore, it is priority for designers to protect Miao culture heritage, as well as inherit and carry forward the Miao ethnic characteristics, and make full use of the rich resources of national culture reasonable, keep up with the trend of the new era.The article mainly discusses the Miao traditional totem, Take the plane visual image as study background, research how to combine Miao traditional totem pattern and modern catering brand visual image design.Through analysis shape characteristics, motifs, and color of the Miao traditional totem pattern, and to learn from domestic and international design experience.Using induction, analysis, extraction and refining, etc., and then change to deconstruction, innovation, according to Miao traditional totem pattern, creating a sense of the old and new coexist form;From the position of protecting and inheriting the national culture heritage to promote the economic development of ethnic areas.In Miao culture as the foundation, to combine traditional and current situation, provide valuable reference to the heritage of the national culture, provide valuable theoretical basis for related design and practical experience.