Construction And Preliminary Application Of College Students' Internet Social Responsibility Scale

Internet social responsibility is the extension of the concept of social responsibility in the internet environment,that is.the individual voluntarily take the responsibility and obligation of the social life in the cyber environment.This study chooses college students as the research object,through the compiling of internet social responsibility scale,explore the connotation and structure of internet social responsibility.and provides the measurement tool for college students' internet social responsibility research.First of all,we formed the initial scale of internet social responsibility base on the literature analysis.semi-structured interviews and open questionnaire survey.We select the items by item analysis and exploratory factor analysis.Then we performed confirmatory factor analysis and reliability and validity test.Finally,we used this scale to investigate the current situation of College Students' internet social responsibility and the relationship between the internet social responsibility and the participation behavior of the internet group events.The main results obtained are as follows:?1?Internet social responsibility is a multi-dimensional structure,which can be divided into three dimensions:internet self-responsibility internet responsibility to others and internet public responsibility.Internet self-responsibility contains 3 items.internet responsibility to others have 7 items and internet public responsibility consists of 4 items.?2?The reliability and validity of the internet social responsibility scale is good,so it is an effective tool to measure the social responsibility of Internet.The indexes are as follows:?2/df= 2.795,GFI,CFI,IFI,TLI are above 0.923,RME = 0.051,RMSEA = 0₀75.The correlation between each dimension was between 0.366 and 0.389,and the correlation between each dimension and the total scale was between 0.721 and 0.837.The coefficient of internal consistency of the scale and each dimension was between 0.729 and 0.889.?3?College Students' internet social responsibility is higher,but the internet self responsibility is relatively low.There is a significant difference in internet social responsibility in terms of gender,professionalism,political,net age and average daily online time.The internet self-responsibility is significantly different between student cadres and non student cadres,Source place,Net age and the average daily online time.There are significant differences in internet responsibility to others of gender,professional,political,network age.and the average daily online time.And internet public responsibility has differences in gender.?4?There is a significant positive correlation between internet social responsibility and internet group event participation behavior,among which the internet public responsibility has the highest correlation with the internet group event participation behavior.But There is a significant negative correlation between the internet social responsibility and the dimension of indulgence attack.Finally,regression analysis shows that internet social responsibility has a predictive effect on the behavior of internet group events.