| New rural community construction is a major project to promote rural society development and improve people’s livelihood. It is an important platform and support to construct a beautiful country. It is great effort to plan the development between the city and countryside and to realize the great Chinese dream. New rural community is neither village renovation, nor a simple populated. Its main goal is to realize the intensive management, to speed up to narrow the gap between urban and rural areas, to guide farmers buy and build houses in the community actively, and then they can hand over the old houses used to be planted. If so, it can form a new kind of life in the countryside. At the same time, it can make farmers enjoy the living environment and public services of the urbanization. With the promoting of urbanization and the enthusiasm of the grassroots construction of new rural community, the new rural community construction is in full swing, and getting good grades. As a public policy to benefit farmers, it is a long-term process. It depends on the farmer’s support and recognition, it needs a wide range of mass base. But in the study of the past, we always tend to ignore the identity on the policy of the farmers as the policy target group. In fact, farmers are the main helmsmen of rural livelihood, the new rural community construction should respect the wishes of farmers themselves. Farmer’s identity guarantees the smooth implementation of the new rural community construction. As the main host of policy, both farmers’ behavior and psychological support and cooperate, which affect the country’s stability and development. It is also the key to get success of the new type of rural community construction. However, there are some problems in the process of new rural community construction. For example, the policy environment, implementing subjects, the content and the farmers themselves. All of these have affected farmers’ self-identity of the new rural community construction.The new rural community construction pattern that Huixian’s "the connotation is the main and the denotation is the complementary" has got high praise from the relevant departments. In this paper, I summarized the reasons and the related problems which influence farmers policy identity in the new rural community construction policy implementation. In order to achieve this study, I investigated the situation of Huixian new rural community construction by visiting and surveying household. I also combined the literature that had been obtained. The text of this article embarks from the basic concept and theoretical basis. Through defining the relevant concepts, I make clear the content of policy identity examined and on the basis of the theory of logic. Through the survey I found that farmers have high awareness and high identity about the construction of new rural communities. They see it, they love it. However there still are some problems. In this paper, I analyzed peasant policy identity problems from three levels that are knowing, evaluating and participating. At last, I found the reasons: farmers know little about policy content, farmers have low identify of the policy implementing subjects and the policy environment gives low support. When I was summarizing the problems, I try to analyze the causes of the problem by the interviewing data and related theory viewpoint. I found the main factors that influence farmers’ policy identity: farmers get too little information to know, the grassroots government can’t set a good example, farmers don’t have enough rights to express themselves, they will pay high cost if they exit. The last one is that the scientificity and applicability of the policy is to be improved.At the end of this article, I put forward some specific strategies from the perspective of policy that can improve the identity of farmers in the rural community construction. Firstly, we should improve the farmers’ awareness of policy participation. Only farmers have a certain quality accomplishment, liberate the thought of themselves continuously, and have institutionalized path to participate, will they can really involved in the process of new rural community construction. Second, we should enhance the government’s policy implementation ability, do towards the goal, improve the quality of the policy executors, inhibit of interest motivation. Trough various channels to reshape the trust between the farmers and the grassroots government, creating a favorable policy environment. In addition, we should strengthen the supervision of farmers themselves on policy, make the democratic supervision does not become a mere formality, in order to improve the farmers’ recognition of policy. Finally, we should make a scientific plan according to actual situation, strengthen the sustainability of the policy. We should sum up the experience constantly, to promote a long-term development of new rural community. |