Study On The Cultivation Of Thanksgiving Culture Of China Unicom Hubei Branch

The telecommunication industry is not only one of the leading basic industries of our national economy, but also the pioneering industry to realize the " Drive industrialization with informatization”, the impact on the national economy is very important. In recent years, China's telecommunication industry has experienced rapid development, achieved a series of remarkable achievements, the enterprise culture construction of telecommunication enterprises has gained unprecedented development in the ascendant. To strengthen study the cultivation and the formation of Hubei Unicom thanksgiving culture, has the important practical significance, it can help to enrich the content of enterprise culture, enhance the competitive power of enterprises, more can stimulate new vitality for Hubei Unicom, which can be helpful to better adapt to the domestic and foreign competition and development, to make full preparation and lay a solid foundation for greater competition and challenges in the future.To study the cultivation and formation of Hubei Unicom thanksgiving culture, need to trace back to the beginning, and understand its rheology. Hubei Unicom thanksgiving culture is the telecommunications industry to adapt to the changes in the external environment, is the result of "filial piety" culture precipitation, is the performance of Hubei Unicom stick to the historical mission. With the telecommunications industry restructuring, frequent Internet Co intrusion, the issuance of 4G licenses and the Chinese tower company was founded, the future is no longer a situation of tripartite confrontation of telecom market structure, market competition intensity will join with the pack and increases, competition is not only in the traditional price war, but to a higher level of service, product, cultural activities and other aspects of the competition. Hubei Unicom's thanksgiving culture has also experienced from conflict to integration from the merger restructuring, competitive exclusion to cooperation. In this process, Hubei Unicom thanksgiving culture has been a certain degree of development.Hubei Unicom thanksgiving culture is an important part of corporate culture, is the effective carrier of Ideological and political education is the lifeline of the enterprise, the enterprise's core values. Thanksgiving culture as a kind of intangible cultural strength, non mandatory, the Hubei Unicom enterprise play its regulatory role, condensation, and excitation force, the formation of the spiritual pillar of the enterprise, and finally into a material force, strengthen the social core competitiveness of enterprises.At present, Hubei Unicom thanksgiving culture content of the basic formation, fostering the idea is relatively clear, the cultivation mode of multi variety. But it also presents a concise content is not accurate enough, enough to highlight cultural characteristics, cultivation ways still need optimization problem. Status quo of thanksgiving culture construction of Hubei Unicom is the result of a variety of reasons, summed up the limitations of the level of theory research, industry restructuring, business leaders often painful awareness is weak.The cultivation of Hubei Unicom thanksgiving culture needs to sum up experience and lessons constantly, need to follow the people-oriented, suit one's measures to local conditions and inherit the principle of emancipating the mind, seek truth from facts, strengthen the atmosphere of enterprise Thanksgiving culture creation, mechanism optimization, education and communication.