The Copyright Industry Development Model And The Policy Research In The Era Of "Internet + "

At present,China is actively promoting the construction of intellectual property rights,this is the need for comprehensive national strength competition,but also the need to enhance the country's soft power.The development of the copyright industry can be a new breakthrough in China's intellectual property rights.Because of the copyright industry is related to economic growth,it can promote the transformation of economic structure and innovation industry integration.China's copyright industry started late,but the development prospects are good,the industry has begun to take shape,the "internet +" era has brought many new opportunities for the development of copyright industry,and added vitality.Copyright industry has become an important growth point of China's national economy in the new period.Based on this background,study on the initial review of the domestic and foreign scholars on the strategy of intellectual property and copyright industry research literature,copyright,copyright industry was defined,And then explains what is"Internet +",the background of "Internet+".Analysis of the influence to the copyright industry caused by "Internet +"and the change of thinking and economic opportunity.Evaluated the development mode of copyright industry with "Internet +" background from the legal and management level,technical level and commercial level.The research adopts comparative analysis method,analysis of public policy,the characteristics of current copyright industry policies at home and abroad are studied,analyzes the main problems existing in the development of China's copyright industry,Including copyright management system is imperfect,the personnel training mechanism is not perfect,copyright industry chain to be extended,independent cultural brand to be developed.On this basis,the author tries to put forward the strategic choice of further development of copyright industry,It mainly launches from two aspects.On the one hand,governance changes,Included from the policy refinement,policy guidance,policy advocacy,Policy research to strengthen the policy construction of copyright industry;From administrative management,market management,asset management to improve copyright management system;From changing the concept of public governance,the transformation of social service organizations to improve the social service system of the copyright industry.On the other hand,the copyright industry market mechanism,including promoting the development of industrial integration,the development of copyright finance,accelerate the training of copyright talents,enhance copyright awareness.