The Study On The Spread And Governance Of Internet Rumors In Public Emergencies

This paper takes the unexpected event as the carrier,deeply studies the spread law and the transmission way of the network rumor in the emergent event,and tries to discuss the processing of the emergency management of the rumor of the network.On this basis,the government how to use their own main advantages,from the government to the industry-led to the industry,and then to the autonomy of anti-rumor awareness of the improvement of rumors on the concept of governance governance,the establishment of the whole society linked to the network of rumors Response to the system made recommendations.In the event of sudden rumors of governance problems have risen to a critical stage,the governance capacity and the problem of good control is conducive to improving the national governance capacity and governance system of modernization.The thesis is divided into six parts: The introduction part mainly introduces the background and research significance of contemporary rumor research in the emergent network,summarizes the research of network rumors at home and abroad emergencies,including the general research framework,Research methods and heavy difficulties.The next chapter is the overall framework of the article and the theoretical support part of the article to do the overall grasp of the main rumors of the network and the rumors of the network in the rumors in the characteristics of the type of basic definition,and then " Silent spiral "," Tacitus trap " and so do the theoretical link.The second chapter mainly focuses on the simple investigation of the spread of rumors in the public relations emergencies,and divides the spread rules into generating mechanism,evolution law,communication channels and modes.This part is one of the focuses of the paper.The third chapter discusses the influence and harm of network rumors in public relations emergencies.Mainly from three perspectives to analyze,there are individual perspective,social perspective and government perspective,these three perspectives seem to separate,in fact,you have me,I have your relationship.The fourth chapter is mainly on the above issues put forward some governance measures,but also correspond to the government governance,industry social governance and Internet governance three parts,the same,these three parts are closely together.The last part of the conclusion,the summary of the full text and the basic outlook that rumors in the event of rumors is not the government's one-man show,but the government-led,multi-pronged with the results of governance.