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The Research Of The Internal Communication Of The Non-profit Organization In China

Posted on:2018-08-22Degree:MasterType:Thesis
Country:ChinaCandidate:L Q JiFull Text:PDF
GTID:2346330533455496Subject:Administrative management
Abstract/Summary:PDF Full Text Request
In order to adapt to environmental changes,organization requires to have a policy to apply financial and material resources,on the other hand,they need to perform more knowledge and ability,and effective organizational communication can make the cooperation between the two.In the face of environmental change,the organization of internal communication quality,sustain the success of the organization operation.Under the condition of the non-profit for the purpose,many members belong to voluntary workers,obtain the fixed salary in the minority.Everyone is using the work obligation to help,how to proper use of organization and management in non-profit organizations is eager to explore the theme of the scholars at home and abroad.In order to achieve organizational goals,managers must to know members in service work and In the interactive,and timely use of communication.Whether organizational goals can by the interactions between managers and members,the organization communication is one of the important factors of fire.In nonprofit organization,in addition to the managers and general full-time staff,mostly volunteers in the organization are with the anticipation to the organization.For organization managers,therefore,how to promote the organization members work together to complete the task,achieve organizational goals,the importance of communication quality is self-evident.In this paper,the personnel characteristics of nonprofit organization and the influence factors of organizational communication is analyzed firstly.Then take XING HUO volunteer organizations for example,from the organizational structure,organizational communication atmosphere and organization communication medium these three aspects to analyze the communication quality connotation.By choosing the XIN GHUO volunteer organization within five different people(managers,professionals and the general volunteers)to the form of depth interview,to analyze the quality of communication technical,applicability and aesthetics of the three aspect.Summed up the cause of China's non-profit organization internal communication quality,the main problems and reasons,and put forward to improve the quality of internal communication on the basis of the implementation of the approach.
Keywords/Search Tags:nonprofit organization, internal communication, communication dimensions, communication quality
PDF Full Text Request
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