| Since the Third Plenary Session of Chinese eleventh CPC Central Committee in 1978, China began to implement the reform and opening-up policy, which was aimed at the reform of the domestic and the opening of the outside world. So far, the policy has made great achievements which drawn the attention of the world. During the approximately 40 years, the economy of China develops rapidly; the people's quality of life has been improved. With the continuing improvement of people's life quality, their demand for life has come to a higher level instead of the basic food and clothing level. As a result of it, problems relate to somatic health began to draw people's attention increasingly. More and more people begin to participate in physical exercise, and a big wave of “National Fitness” has sweep across the domestic country. With the rising tide of “the national fitness program”, the people's demands for sports are increasing and diversified, making the problem obvious that the total amount of sports public service in China is insufficient. Based on this case, in March 2011, “Twelfth Five-Year Planning"(Draft), explicitly proposed that a public service system for sports should be established and improved, the supply mode for public service also should be innovated.The effectiveness of the supply could be enhanced by the development and the improvement of the public service for community sports supply mechanism. Zhengzhou, as the capital city of Henan Province, has held quite a few sports competition, but the development of the community sports and the mass sports are still lagging behind the big cities, like Beijing, Shanghai, etc. The consummation of the public service of community sports supply mechanism could improve the development of the community sports, so that a better sports development could be achieved in Zhengzhou City.The research methods used in this study include: the method of literature, the method of investigation, the method of data statistics, the method of logical analysis, etc. A comparatively detailed investigation has been done on the status quo of the public service for community sports in Zhongyuan District of Zhengzhou City. Corresponding development countermeasures have been proposed as a result of the analysis for the problems found.The study regards: the public service for community sports in Zhongyuan District of Zhengzhou City is taken as the research object in this paper. According to the latest statistics on the number of communities in the District of Zhongyuan, a total of 91 communities was collected during the year of 2015. Considering the facilitation of the study, some communities were selected from the 91 communities as the object of this investigation; the questionnaire survey was conducted by the method of random sampling.The results show that:(1) The public service for community sports is arranged by the government, the financial burden is heavy and the service is inefficient;(2)the source of the found for sports activities is simplex and cannot fulfill the demand of the development for the masses' sports activities, funding problems have become key restrictions for the development of community sports in Zhongyuan District of Zhengzhou City;(3) the satisfaction of sports facilities and service is generally low.There is still a gap between the sports facilities per capita area compares with areas of developed economy. Poor utilization of venues and facilities maintenance resulting in the inefficient use of limited facilities;(4) there are problems concerning the insufficiency and the unprofessional condition of social sports instructors, the number of social sports instructors in Zhongyuan District of Zhengzhou city is far beyond the needs of community residents;(5) residents in Zhongyuan District of Zhengzhou city have the problems that they lack understandings and attentions of the significance for exercise and so on, the way the residents could get access to sports and information is single;(6)the community sports activities carrying out in Zhongyuan District of Zhengzhou city are not ideal. The residents only take part in sports of low standardization level and low skill requirements level, the community sports competition is rare. Movement methods of flexibility and diversity are the most popular;(7) the community residents of Zhongyuan District in Zhengzhou City are unsatisfactory for the public sports service, the proportion of "satisfied" or "comparatively satisfied" option chooser is low, most people's option is between "average" and "not satisfied" or "no contact".Countermeasures are proposed as below in view of the problems above:(1) deepening the reform of the public service of community sports system, broaden the channels of the public service of community sports supply and fulfill the needs of the residents for the community sports, innovate the public service mechanism of community sports, improve the service efficiency;(2) the sports public service supply should develop towards the direction of diversification. Reform and innovate financing and supply mode, promote the public service for community sports of Zhongyuan District of Zhengzhou city towards a better direction;(3) to improve the construction of public community sports facilities in Zhongyuan District of Zhengzhou city, public facilities maintenance work should be done by a special department, and to develop the corresponding management system in order to improve the maintenance rate of public community sports facilities, as a result, the quality of the public community sports service could be improved;(4)Zhongyuan district of Zhengzhou City should make full use of the advantages of local colleges and universities, cultivate more high-quality social sports instructors, develop and expand the team of social sports instructor in Zhengzhou city, promote the development of public service for community sports in Zhengzhou city;(5) broaden the public service channels of community sports information, use a variety of ways for the publicity of community sports information, improve the quality of public sports information service;(6) flexible and diversified sports activities should be held in order to meet the diverse needs of the public. To ensure the supply of the public service for community sports, a variety of ways should be considered. Improve the level of personalized service and carry out some suitable fitness activities for the public, attract the public to actively participate in the activity, encourage residents to take part in the sports fitness positively, use the effective measures to meet the citizens' demands for the personalized public service of sports. |
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