Study On The Information Consumption Of Mongolian College Students

Along with our life,work,learning gradually through into information age,information has become an important commodity indispensable in daily life,information consumption is changing our life unconsciously.Students are the most dynamic in the field of information consumption,leading the trend of consumption and consumer behavior,their consumption behavior has great influence on the consumption of other social groups.A comprehensive understanding of the information consumption status of college students,can target to improve the level of information consumption of college students,Having important meaning to promote consumption and stimulate domestic demand,promote supply side structural reform.The Inner Mongolia Autonomous Region has more than one hundred thousand Mongolian College Students,accounted for 22.43% of the number of ordinary college students in Higher Education.Mongolian College Students as minority college students,Has a unique consumption structure and consumption habits.In this paper,in order to understand the current situation of Mongolian College Students' information consumption and the factors affecting the information consumption of Mongolian College students,take college students of five universities represented by Inner Mongolia Normal University in Hohhot as the research object,using the literature research,survey research,statistical analysis,comparative research and other methods to compare and summarize the data obtained from questionnaires and interviews.Moreover,the paper researches the information consumption of Mongolian College Students and the information consumption of Han Nationality Students comparatively.To Search for common and personality,analyze and conclude the present situation and influencing factors of Mongolian College Students' information consumption from the data.Sum up the following four conclusions:First,The traditional national culture still has a certain impact on Mongolian CollegeStudents' information consumption,but the influence has a trend to be weak.Second,the structure change of Mongolian College Students and Han students' information consumption tends to be consistent.Third,although there are some differences between Mongolian and Han college students' information consumption culture,the overall trend tends to be merged.Fourth,the traditional information consumption advantage of Mongolian College students is obvious,and the network information consumption has larger lifting space.In the end,this paper puts forward some corresponding countermeasures according to the present situation of Mongolian College Students' information consumption.