Policy Research To Promote The Development Of Ice And Snow Industry In Heilongjiang Province

According to "The 13th Five Year Plan",the ice and snow industry in Heilongjiang province enroll in the strategic development goals,the provincial government in 2016,the government work report about the problem of economic development for the next five years the strategic layout,made it clear to the industry and the ice and snow "The eight economic zone" and "10 major project" construction organically,in coordination with economic development and cultural industry layout,giving full play to the advantages of ice and snow industry characteristics,with the aid of national good macro policy,vigorously develop ice industry,create new economic growth point.To optimize the industrial policy adjustment,policy force,promote the development of ice and snow industry in Heilongjiang province,and promote the province’s industrial adjustment process,to speed up the transform and upgrade of industrial system,for Heilongjiang province during the period of much starker choices-and graver consequences-in implementation is both fast and good development foundation.The problems in the process of development of industry,to take effective measures to solve,and catch the Heilongjiang of snow and ice project construction quality,improve the province in the ice industry advantage,should be highlighted with snow and ice as the theme of economy,trade and competition,festivals,catering,decoration industry,such as ice sculpture like economy,resource advantage,industry characteristics,expand the social influence,enriching the connotation of the industry,constantly developing industrial economic development of the gravity,ice and snow more regional economic competition level.For the development of ice and snow to industry as the breakthrough point,highlight in Heilongjiang province in the competitive strength of ice and snow industry,play the advantages of industry status,pull the speed of industry consolidation and promote the province’s economic development,build a distinctive regional culture,build brand effect.Commitment to continuous development,this paper analysis on the basis of the theory of government intervention,guided by the new public service theory,defining the meaning of ice and snow industry,find out the unfavorable factors which restricts the healthy development of snow and ice industry.Based in the province of ice and snow the influence factors of industry market development present situation,the current human resources,finance,taxation and industry policy demand status of research,and development of industry of snow and ice on policy requirements in terms of the strategic analysis,points out the shortages existing in the current policy needs,constraints of snow and ice industry development;Using the modern theory and cause and effect,contrast,and a variety of analysis methods such as literaturemethod,analyzes the Heilongjiang province ice industry,market supply and demand,and evaluate its existence insufficiency,draw some enlightenment for development of industry of snow and ice.This paper further draw lessons from the advanced experience of the development of industry of ice and snow world,this paper expounds the feasibility and necessity for development of industry of snow and ice,finally combining the situation of Heilongjiang province,put forward feasibility and specific policies,aimed at practical and reasonable industrial policies for the government to provide the reference and the main contents include:increasing financial investment,set up special industry development fund,to carry out the preferential tax policy;Large-scale development,the implementation of integrated management,form the industry chain,to strengthen cooperation with international famous enterprise,form a special tourism product;construction industry base,absorb the innovative talents in colleges and universities set up snow and ice industry related major,training talents;With the financial sector to strengthen cooperation,expand the financing channels,through diversification of financial services provide financial support for the industry development;Carefully planning,in a planned way to carry out a large ice marketing programs,to expand the market influence,the Heilongjiang province set up snow and ice industry brand,expand the market effect,make it become the vanguard of leading industry in Heilongjiang province.