Study On The Function Of Public Service Poster For Ideological And Political Education

Public service poster is an outdoor print ads posted in public places with social subject,in order to seek the public interests.It plays a unique role in regulating the public words and deeds and fostering good social ethos.As one of important carriers for publicity of our party and state,public service poster increasingly shows the vital features of ideological and political education,which helps to cultivate the socialist core values and also fulfill the "Chinese dream".With improving the function of public service poster in ideological and political education as the guiding ideology,this paper combines the theoretical research with empirical research in multi-dimensional perspective of the ideological and political education,pedagogy,sociology,communication studies,psychology and so on.It uses the theory to explain the origin and development of public service poster,giving it definition and relevant concepts.On the basis of literature research system,the paper educes the unique characteristics of public service poster,which are different from that of commercial poster.What's more,it focuses on digging out the internal logic relationship between public service poster and ideological and political education,which is also the breakthrough point to explain systematically the function of public service poster in ideological and political education.After the field investigation and interview,it hopes to clear the present situation of the ideological and political education in Hefei,Anhui through comprehensive data analysis,as well as the deep reason of the poor performance in current ideological and political education.From the angle of nation,society and public service poster itself,this paper at last puts forward the related measures to promote the function of public service poster posters in ideological and political education.