Sports O2O Application Research In Public Sports Service

2014 "on accelerating the development of sports industry to promote the sports consumption of a number of opinions" put forward the future of sports industry will introduce market-oriented means,Jane decentralization,expand the size of the sports industry market.Sports O2 O products make the mass sports become more colorful,sports O2 O products,sports people can enjoy a variety of services,such as about coaches,online guidance,online registration online experience,sports social,sports records,buy sports online Products,etc.,eliminating a lot of unnecessary intermediate links.Through some smart wearable devices and APP can achieve the sharing of sports data,ranking,and the stranger about the run,about sports and other sports models,deepen the mass sports social properties.Through the Internet,the technology and products of sports venues can be scheduled.Users can realize the instant booking of sports fitness sites,solve the information asymmetry,improve the utilization rate of venues and reduce the cost of users.Based on the public sports service,this paper studies the use of sports O2 O products to promote physical exercise,improve the sports O2 O products and services,promote more people to participate in sports activities,and to our country Sports O2 O in the application of mass sports services The following basic ideas: to create mobile app,software,relying on the map location function with fitness activities,fitness venues,fitness information,training and guidance,sports appreciation and other functions;use of two-dimensional code management fitness Court Fitness equipment;universities and communities to use the O2 O platform to build the public number and mobile APP,etc;around the city and sports O2 O enterprisescombined.At the same time come to the following conclusions: 1,sports O2 O in the mass sports services to integrate Internet resources,optimize the market configuration,conducive to build a fitness platform for the whole people;2,sports O2 O can meet the sports people running records,booking venues and coaches Sports O2 O can speed up the scientific process of mass sports services;5,sports O2 O can improve the sports;OO can improve the sports and other activities;3,sports O2 O can be intermediation,increase online and offline interaction,Volkswagen participation in sports activities enthusiasm;6,sports O2 O can solve the coaches,venues and other issues,improve the use of efficiency.