The Example Of Countryside Sports Tourism In Accordance With ASEB Analysis—GaoPo

With the continuous development of China's economy,people's income gradually increased,self demand is also rising,"experience economy" followed.Due to the increasing of leisure time,tourism is most people's leisure,promote the continuous development of the tourism industry in China,the tourism industry has become a new growth point of China's national economy,but the traditional tourism has been unable to meet the needs of tourists,all kinds of popular theme park.In recent years,because the country is very concerned about the rural development,rural tourism industry attention,make rural tourism become the leading country people feasibility of the road,but the sports tourism is a healthy way to travel,it is not only to make the tourists have the visual enjoyment in the process of travel,but also can exercise the body,mental and physical pleasure the realization of self value.The area of Gaopo village rich natural and cultural resources,seize the opportunity,seize the opportunity,vigorously develop rural sports tourism,in recent years made some achievements,but in the "experience economy" in the context of the development of sports tourism in Gaopo village there are still a lot of problems to be improved,seriously affecting the development of sports tourism in Gaopo village.In this paper,Gaopo village sports tourism as an example,based on the achievements of predecessors,experience and benefit analysis of Gaopo village sports tourism in different groups of tourists.Analysis of Gaopo village sports tourism ASEB factors according to the questionnaire and on-the-spot investigation to collect information,ASEB grid analysis of the status quo of the development of sportstourism in Gaopo village,according to the results of the analysis on the development of sports tourism in Gaopo village suggestions,hoping to solve the development of sports tourism in the Township High Slope problems.The research contents and results are as follows:(1)This paper uses the method of theoretical analysis and present situation of sports tourism in Gaopo village tourism motivation theory,tourism experience combined with the development of sports tourism in rural basic theory and experience theory,based on the relevant theories,sample survey and random interviews and on the rural tourism high field survey of Gaopo village tourists.Analysis on the development of sports tourism activities,Gao Po Xiang environment,experience and interests of the advantages and disadvantages,opportunities and threats,ASEB matrix concluded that the development of sports tourism Gaopo township.(2)Proposed the development of sports tourism activities,this paper proposed the Gaopo village in Gaopo village sports tourism environment,tourist experience,tourist income in four aspects,namely,make full use of its advantages,seize policy opportunities,avoid weaknesses and threats.Specifically,the development that is to pay attention to high quality products according to the experience,groups of tourists and the natural and humanistic resources planning different experience theme,using the Internet to increase the propaganda,to create a set of modern and rural integrated tourism environment,adhering to the development and protection and the protection of traditional houses,and the natural environment,develop national traditional culture as far as possible,in a process of experience to make the tourists have many interests,in order to accelerate the construction of "healthy Guizhou" and "four in the farm,the beautiful countryside" process,protection and development of the national sports culture,promote the sustainable development of rural tourism plateau.