Research On The Effectiveness Of Ideological And Political Education Of College Students In The Campus Of Wechat

The development of technology makes us face the media landscape has undergone profound changes,WeChat has become the main source of university teachers and students to receive information,campus WeChat platform has gradually become the new position of university ideological propaganda work.It is the capture of information fast,to acquire the knowledge of the characteristics of convenience for college students to provide a learning and communication in order to provide convenience to college ideological and political education means innovation,improve the quality and effectiveness of Ideological and political education of college students using WeChat public platform.Therefore,the study of the campus We Chat platform has important theoretical significance and practical value to the effectiveness of Ideological and political education of College students.This study first on campus WeChat platform of Ideological and political education and literature were collected and summarized and reviewed the current "micro" Ideological and political education of College Students under the media research,writing for this paper provides research methods and ideas,the content and objectives of this research were determined;secondly,the relationship between We Chat public platform between the campus and the ideological and political education is studied,the feasibility of this new form of education is studied,to provide the solid foundation for the writing of this paper;again,study design related questionnaire,and conducted a survey of College students.Finally,from the four aspects of cognition,attitude,consciousness and behavior,the survey found that the existing problems and internal reasons,and finally put forward the relevant recommendations.Research on the use of empirical research methods on campus micro-channel platform for political education effectiveness were studied,designed to provide effective strategies and countermeasures of ideological and political education of college students,and to improve students the correct thoughts,ideas and knowledge.By studying relevant theoretical results not only enrich the ideological and political education,ideological and political education research at the campus micro-channel platform provides the theoretical basis for universities,community organizations and government departments in-depth study of Ideological and Political Education under the micro-channel platform provides the campus some reference.