Research On The Capital Operation Of ZH Group

With the China economic system reform, many large enterprises are using the means of capital operation to achieve the enterprise scale growth, enlarge the market share, technology enhanced strength, the promotion of competitive advantage.Development has for many years been using the internal management, its way of accumulation, in the promotion of industrial capital and financial capital combination, operating through the capital to seek development consciousness is not strong.It is eager to push ZH Group forward by strengthening the consciousness of capital operation, integrating and optimizing the allocation of resources, to achieve value-added gain economies of scale, promote the development and expansion of the ZH group.This article take the ZH group as the research object, in the paper based on the relevant theories of capital operation, it introduces the development status of ZH group, especially the capital operation problems. It presents the necessity of capital operation, analyzes the feasibility of capital operation with SWOT method, and gives recommendations in the direction of capital operations, the general idea and business planning. All the recommendations strive to pertinence and operability and help ZH Group to grow bigger and stronger.