The Development Strategies Of Shandong Branch Of Z Bank

Shandong branch of Z Bank occupies an important position in Shandong Province in the financial field.Now,our economy is in "new normal"situation, we are at a turning point,which we encounter many problems in development progress.This paper foucus on the development strategies of shandong branch of Z Bank,carried out detailed analysis by using the PEST Analysis Method and the SWOT Analysis Method as the strategy analysis method, the next few years strategic analyses.Shandong branch of Z Bank has operated over a hundred years,which is a state-owned commercial bank. Shandong branch of Z Bank has been providing high quality and efficient financial services for the economic development of Shandong province.At present,the growth of Chinese economic is slowing down,while the market competition is becoming more fierce,this paper analyzes the advantages and disadvantages, opportunities and challenges of the external environment,which reveals the defects of Z Bank branch in Shandong province development strategy and the insufficiency,proposed the thinking and perspective of development strategy. This paper reveals the importance of strategy implementation,analyzing from the control strategy implementation steps, strategy implementation and feedback and the implementation of the strategy guarantee system.Through strategic comb on the Shandong branch of Z Bank,it definites the development direction of shandong branch.This paper points out the corresponding adjustment in the future development,further defined the countermeasures for the future development of Shandong branch of Z bank.