Under The Background Of The New Normal Entrepreneurial Problem Research In China

Entrepreneurship is a human form of the practice in the use of commodity production activities engaged in an activity complex labor,for a country,economic growth within the region,the residents have a large labor force to promote.Entrepreneurship not only helps to improve social productivity,promoting employment,but also on the development of the economic structure has considerable optimization role.As China's economy entered a "new normal economy" in economic growth from the rapid economic growth gradually transformed into high-growth economy;in terms of economic structure optimization and upgrading,the tertiary industry has gradually become the main consumer demand,the gap between urban and rural regions gradually narrowing income increased proportion of the fruits of development benefit the wider populace;elements of driving growth from investment-driven to innovationdriven elements gradually change.Entrepreneurship,innovation increasingly become the new engine of China's economic growth,a new security and promoting the employment of the population of the people's livelihood,but also become the focus of future strategic layout in China.China in recent years for the promotion of entrepreneurship,innovation and the introduction of many new policies,local governments are also actively implement the "public business,the highly innovative" development strategy,actively encourage,facilitate and support the people business,to ensure that business activities can be more effective carried out.From the analysis of the current "new normal economy," the background,through the study of entrepreneurship for the status quo,to explore our current problems "public entrepreneurship,the highly innovative" existed.Pioneeringdiscovery stage entrepreneurial dilemma is: first,lack of independent innovation capability;second,entrepreneurial success rate is not high;third business differentiation,shunt serious;fourth,inadequate intellectual property protection.On the basis of existing problems,drawing on the experience of Western countries in entrepreneurship,innovation promotion,targeted and actively put forward countermeasures and suggestions.Of entrepreneurship,innovation and development activities under the "new normal economy" should from the government level,the social level,the individual level three levels start to address the problems of entrepreneurship.From the government level,it is necessary to intensify efforts to support entrepreneurial activity,policy-oriented role to play,but also take the initiative to set up specialized business services,expand venture capital financing channels,improve the business environment and entrepreneurial infrastructure for entrepreneurship convenience.At the societal level,we should strengthen the construction of public service support system,strengthen publicity and cultivate entrepreneurship education,thus creating a good business environment,entrepreneurial culture.On a personal level,individual entrepreneurs to actively enhance the quality of selfemployment,entrepreneurial skills,strengthening the sense of entrepreneurship,fostering entrepreneurship,and thus active participation of business practices.