Study On The Development Conditions And Path Of Tianma Agritourism Complex In Dujiangyan

In recent years, a large number of products of leisure agriculture and rural tourism has gradually emerged in the vast land of China with more and more attention to the leisure agriculture and rural tourism by the country that has given more and more supports at the level of policy. However, with the new round of consumption upgrade in the tourism market and the new normality of tourism in China, the development of the leisure agriculture and rural tourism is still in the primary stage at present. The traditional patterns of agritourism and agricultural sightseeing garden before have been unable to keep pace with the demand of the market appealing for the new agriculture and tourism products. The paper puts forward the new model of the deep fusion development of agriculture and tourism on the background and innovatively introduces the synthesis model to the deep-seated development mixing the agriculture with the tourism. It provides certain reference for the transformation and upgrading of the leisure agriculture and rural tourism in Dujiangyan through the model of agriculture and tourism synthesis.The paper carries on the relatively thorough research on the leisure agriculture and its informatization and the synthesis theory, etc on the basis of related researches at home and abroad. On this basis, it advances the new concept and characteristics of the agriculture and tourism synthesis and expounds its constituent elements in detail so as to provide a relatively solid basis for the development of Dujiangyan Tianma agriculture and tourism synthesis.It carries on particular analysis and discussion of the urban regional overview of the agricultural region in Dujiangyan through linking theory with practice. Moreover, it evaluates the overall development pattern of the agriculture and tourism so as to provide instructional direction and thinking for the site and industry selections of Tianma agriculture and tourism synthesis. Then, the paper focuses on the empirical case of Dujiangyan Tianma agriculture and tourism synthesis and makes analysis in detail of the site conditions and components in order to provide the reality support for the development and construction of Dujiangyan Tianma agriculture and tourism synthesis.On this basis, it proposes the development path of the synthesis from the aspects of resource development, industry development, function configuration, product supply, pattern application and information construction. It is aimed at guiding the development and construction of Dujiangyan Tianma agriculture and tourism synthesis, which has certain theoretical and practical significance for the development and construction of the agriculture and tourism synthesis in the future.