Research On The Electronic Waste Recycling Incentive Mechanism Of Retailers' Self-Interest Behavior

With the rapid development of information technology and the progress of science and technology,the waste of electric and electronic products increase rapidly,which are rich in a lot of gold,copper and other precious metals.At the same time,most of them have the very high value of recycling.Waste electric and electronic products not only pollute the environment,but also has the extremely important influence to the human health.Therefore,strengthening the recycling of waste electronic products will be conducive to the development of circular economy and to create a conservation-minded society.It has important significance not only to reduce pollution,but also to protect human health.With the coming up with of the producer responsibility extension(Extended producer responsibility,EPR)system,enterprises and government have also attach importance to it.As a new environmental policy,EPR requires the joint efforts of the government,society and the enterprises.In the European Union,the main representative of the EPR system including the European parliament and the European council on automobiles(ELV)directive,and European parliament and the council on scrap directive to electrical and electronic equipment,in terms of recycling practices,the European has set up a producer responsibility organization(PRO).The essence of the PRO is that producers create a special cooperation mechanism or government set up specialized recycling group,to resolve the recycling problem of the waste electronic products.In Japan,the main responsibility of the EPR system mainly consists of producers,retailers and consumers.While in real life,it is difficult to achieve the target only relying on producers for recycling.The retailers and consumers also have the obligation to recycling of the electronic wastes.At the background of the EPR,our government also defined the electronic waste recycling responsibility,that is the manufacturer or producer as the core of a series of products should have the obligation to recycle.Based on this,this article consider the recovery producers and retailers share the responsibility of a series of analysis.Finally,this article do the further research when the retailers have self-interest behavior.(1)Incentive contract design for the retailers self-interested behavior of hidden recycled.In the process of recovery of electronic waste,introducing the self-interest behavior of retailers,to establish a cooperation contract model.Then the author analyzes and expounds how the behavior of retailers' self-interested affects producers' incentive contract design.Last giving a Comparative analysis that there is no self-interest behavior and presence of self-interest behavior motivation,the different influence of related parameters on contract parameters.(2)A motivation research for retailers' decreased recycling target behavior.Under the retailers decreasing collection targets,the author sets up a model of the principal-agent.Then,the author analyzes retailers' prior recycling manipulation in the period in the contract.That is to say,the author makes an effective incentive around the determination of the target.In the end,the author gives a analysis about the retailer's behavior influence on retailer's recycling manipulation and recycling efforts.(3)An information screening study based on the retailers' adverse selection.Because there is asymmetry information between producers and retailers in the process of recycling,retailers are susceptible to driven by self-interests.In order to reduce the occurrence of adverse selection problem,the author makes a further study about incentive contract on the adverse selection case.Finally,a adverse selection model ofreal recovery ability is given.So the producers can identify the retailer's information by retailers' choice on the design contract.(4)A strategy research about constraint retailers' self-interest behavior.At first,the author discusses the related problems in view of the producers to entrust retailers recycle.According to the correlation of various parameters,the author put forward some strategies mainly from the informal recycling enterprises access to recycling costs,manufacturers and retailers set recycling target of adaptation coefficient,manufacturer information on identifying and choice for retailers,the improvement of the linear function incentive,producers incentive and supervision strength of retailers and government aspects of improving the level of participation.