Research On Enhancing Wind Power Enterprise Profitability

Ever since 2012, the GDP growth rate of China has been slowing down. And the growth rate was down to 6.9% by the end of 2015. The economy has entered into a new normal, and the industrial electricity consumption decreased slightly. The US has ended its QE, which leads the Dollar revaluation. The commodity prices in dollars go into downstream channel, including oil and coal, etc. Under the international and domestic background, the cost of thermal power goes down again. The gap between thermal power generation cost and wind power cost has been increased. But wind power as a clean energy is the final choice of people for the future by considering the sustainable development and livable environment. The development of wind power is a must-be choice. Based on this, we need to research on how to improve profitability of wind power by controlling cost of three periods, which includes constructions, operation, and retirement. At the same time, current market economy has its own period cycles. Up and downs coexist, and prosperity and deprecation appear alternatively. So when the economy goes prosperous and inflation comes up, the thermal power cost will go up due to coal prices. At that time, the wind power cost advantage will be highlighted, while the thermal power cost will be blocked by coal price.The report has analyzed profitability indexes, and the structure of factors which influence the profitability of wind power companies. Based on this, the report adopts full-life cycle theory to deeply analyze the cost of wind power. Full life-cycle costs of the wind power enterprise consist of cost of prophase, cost of construction, cost of operation and cost of disposal. And then according to the actual situation of wind power companies, we draw out the full-life cycle cost model. Then the report analyzes profitability and cost of wind power by using cost-benefit method, which draws profitability analyze model. Then we find out the influencing indicators by using profitability analyze model through real cases. Finally, the report finds out the way to improve wind power profitability by researching the practices of our county’s wind power industry. Since the writer of this essay has been working in Electric Power industry for years, he has reading many related works and internal public materials as well. It analyzes the real operational situation of thermal power both from the view of practical operation and real cases. Thus it provides some theoretical bases and good practices for our country’s development of wind power in enhancing wind power profitability and improving energy structure.