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Research On The Incentive Strategy To Emerson Network Power Of Sales Team

Posted on:2017-02-12Degree:MasterType:Thesis
Country:ChinaCandidate:H X CuiFull Text:PDF
GTID:2349330503469523Subject:Business management
Abstract/Summary:PDF Full Text Request
With the rapid development of economy and the increasingly competitive market economy, enterprises face more severe difficulties. If you want to get a seat in the background of economic globalization, the management of the sales team is an important factor for the enterprise to win the market and gain the benefits. The incentive strategy management of sales team directly affects the management of the sales team.Through the analysis of the status quo of Emerson sales team, the main problems of sales team management are summarized: The compensation system is not perfect, performance evaluation system is not reasonable, lack of effective training mechanism, career planning system is not perfect. To analysis from the following aspects: differences between Chinese and foreign culture, senior leadership attention insufficiency and business value of concept is not uniform;after combined with sales team incentive strategy design ideas, principles and objectives for strategy design of sales team incentive mechanism. Finally, to ensure the Emerson company sales team incentive strategy smooth implementation, from top management participation and support, established effective communication feedback mechanism, program management, continuous innovation and mode of continuous innovation aspects, established a sales team incentive strategy for the implementation of security measures.Through this research, we can find that sales team incentive strategy can enhance the core competitiveness of enterprises and market competitiveness, can help enterprises to solve problems and optimize the improvement. This research is according to Emerson sales team incentive status and proposed incentive strategy optimization design, is also worth guidance and reference to other enterprises in the same industry, in the incentive strategy to find their own development strategy.
Keywords/Search Tags:salary system, performance evaluation mechanism, incentive strategy
PDF Full Text Request
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