Empirical Research On Edible Fungi Growers' Production Cognition And Safety Production Behaviors

With the improvement of living standard in recent years, People's dietary ideas have changed obsviously.They pay more attention to the nutrition of food and place more emphasis on the safety of agricultural products, so raising safety level of agricultural products is a inevitable choice of social progress.With the improvement of the safety level of agricultural products quality, the requirements for cultural knowledge and professional skills of agricultural production operators are increased. Agribusinesses and farmers, as producers of agricultural products, have to assume this task,but a large number of traditional agricultural workers are short of professional competence, unable to take advantage of agricultural technology and cannot grasp modern agricultural production mode,which has become the biggest obstacle of improving the safety level of agricultural products quality. Therefore, whether the large number of farmers, the traditional agricultural production operators, know what is safe production and have the required production capacity is the key point to solve the safety problems of agricultural products quality.Given this, based on Bandura's theory of social cognition, this paper emphasizes that famers' cognition, self-efficacy and behavior results interact with each other. Based on relevent theories and the logic of improving farmers' safe production cognition-improving farmers' behavior capacity-improving safe production behavior, this paper constructs a structural equation modeling focusing on farmers' safe production behavior and production cognition and uses survey data from 300 farmers cultivating edible mushroom in Hubei to test the model.This stud uses SPSS and Amos to do the analysis of statistical description,and test reliability and validity of the data. The results of structural equation modeling show that:(1) farmers' safe production cognition is the main factor influencing farmers' safe production behavior;(2) farmers' behavior capacity is an important factor influencing their safe production behavior;(3) farmers' behavior capacity also influences their safe production cognition obviously. The description analyses show that:(4) men, most of whom only have an education level of junior or senior middle school, are the main labor foces in rural areas, and many youngsters hunt for jobs in cities;(5) Lots of farmers don't have correct safe production cognition and only have a little knowledge about the physical properties of mushrooms.Their safe production cognition is weak and the corresponding production behaviors are confomatable.To improve farmers' safe production cognition and production behavior,we still have a long way to go, in this process, we need non-executive means from governments,such as strengthening the propaganda of safe production, enhancing the training of agricultural production techniques, increasing the compensation of taking advantaging of new techniques and so on.According to the conclusions obove, we have following suggestions:(1) improving farmers' behavior capacity, cultivating new professional farmers,giving technical guidance in each production process via long-term training, and making farmers to be new professional farmers who own skills and knowledge;(2) improving farmers' safe production cognition,making leading enterpises and industry cooperation organizations play a role of advantage, providing industry information and technical guidence,guiding safe prodution on thougth and bavior, and creating good atmosphere of producing safe agricultural products;(3) encouraging promoting local green and oganic brand, enhancing farmers' sense of participation, improving farmers' safety awareness and brand awareness.