Research On The Investment Strategy In The Five Central Asian Countries For Taiyuan Heavy Industry Co.,Ltd

In recent years,China’s economy has been developing rapidly.Fierce competition exists from every industry.With the development of economy,some problems appear seriously.For example,resources shortage,market saturation,rising labor costs,trade friction and so on.If expect to achieve sustained and rapid development,enterprises have to enhance the ability of using resources from all the world.Then set up production base that has advantages of resources,qualified people and market to explore the international market actively.Taiyuan Heavy Industry Co.,Ltd(TZ for short)is a pioneer of Shanxi’s enterprises,that occupies an important position in the development of Shanxi’s economy.Not only to meet its own development needs,but also to play a leading role for other enterprises,TZ should carry out transnational investment.The article is based on Kazakhstan and other four Central Asian countries.Through analysis the politics,legal system,economy and business environment comparatively,base on the industry advantage of TZ and its current situation of overseas investment,the article puts forward the strategic measures for TZ’s overseas investment,and gives some advice on encouraging enterprises to carry out overseas investment to the government.The article is divided into seven chapters.The first chapter analyses the trend of economic globalization development and the current situation of overseas investment form Shanxi’s enterprises.This chapter also analyses the significance of TZ’s overseas investment and why choose five Central Asian countries as target countries.The second chapter analyses the politics,legal system,economy and business environment comparatively of the five Central Asian countries.And come to a conclusion that TZ not only has advantages and opportunities,but also has disadvantages and threats while invests in five Central Asian countries by SWOT analysis method.The third chapter analyses the current situation of the development of equipment manufacturing industry and market demand in the five Central Asian countries.Then Provides reference for TZ when it invests in the five Central Asian countries.The forth chapter analyses the advantages of TZ.The fifth chapter puts forward the strategic measures for TS when it invests in the five Central Asian countries based on the analyses of four chapters above.The sixth chapter analyses the shortages of the government in encouraging enterprises to carry out overseas investment.Then gives some advice to the government about policies and services.The seventh chapter summarizes the whole article and draws a conclusion.