The Image Of Chinese Women In Hollywood Movies From The Perspective Of Interculturalism

Content:Chinese image as an important part of China's national image has been widespread concern in western society, from the novel to poetry, from the radio to television where there is the spread of the image of the Chinese people. Chinese women as part of the Chinese community, outside, they have a different appearance characteristics of Western women. They are the influence of traditional Chinese culture is different in the sense of the Western women, and women status of disadvantaged groups, Chinese women never than men concentrated more attention, has been the focus of concern in the exotic image of. Film, as an important medium of intercultural communication, has received extensive attention from all countries. Since the new era, especially in the new century, along with the process of economic globalization, cultural exchanges between countries have become increasingly frequent. Hollywood Foreign Communication of American culture as the leader, shouldering the multiple objectives of commercial, entertainment, and politics, and naturally cannot miss the big cake of China, from the beginning of the founding of Hollywood have been closely watching this piece of land in China, is a Chinese and female image shaping.So far, Hollywood movies for the Chinese women's shape is close to a hundred years time. Among these are living dust flirtatious woman, there are hard-working peasant woman in the field, there are cold-blooded professional killer, the more it is ordinary working women. Overall, these images contain all aspects of extreme wealth. Careful studies have found that every time they are nothing but show something in common, early Chinese women are often low status, at the bottom of society, their image behind, kitsch, evil is not the plaything of the eyes of Westerners, is suffering on behalf of, or "red evil" endorsement. Chinese women have changed since the new era of negative image, showing a more complex and diverse, close to positive, reflecting the reality of the trend. However, no matter how changes in these images, they are the collective imagination was Western society, many factors influence behind the Chinese women's Image. Therefore, this wheel of history along different periods of Chinese women in the Hollywood image of inductive analysis, with the East, semiotics, ideology and sociology theoretical tools, from the perspective of intercultural communication start trying to find these rheological factors behind the image. And put forward some ideas on how to enhance the overall image of Chinese.