The Influence Of New Media Environment On The Activities Of College Students' Associations And Countermeasures

As the extensive application and development of new media technology,there are giant changes on peoples thinking model,knowledge acquisition,language as well as behavior,which facilitate the deep revolution on mode of transmission and public opinion,extend peoples horizon and information resources.The college students nowadays are between the ages of nineteen and twenty-three,the majority of them are born after 1998,they are born for internet using with active thoughts and independent characteristics,while the new media technology are favored and utilized by most of youth,internet,cellphones,Wechat,Weibo comes into college daily life and penetrates into their study.As the second class in college after we come into university,students association constitutes highly to college education,club activity is the bind for university to get students contacted with and organized as it takes main role in improving their thinking level,stronging their body and enriching their after-class life,which is also a significant path to inspire creation and boost practical ability.The cognitive degree in college students is higher than other social groups,for college students,they are more likely to accept new things and as a transmitter for college students club activities,new media technology presents its fast spreading speed and application.Compared with conventional media,it takes deeper influence and changes.Under the environment of new media,to guide students to learn cultures,to develop healthy and elegant clubs activities,to make work active by using new media technology,to facilitate to combine highly the advantages of traditional ideological and political education with information technology,to increase sense of times and attractiveness,to make college students association activities a prominent platform for students to develop the construction of school civilization,all sorts of social practices,information acquisition and self-presentation.This essay aims to invest the impacts of new media environment on students club activities on the basis of students association activities under the surroundings of present ideological and political education and its dealing strategies,which will satisfy the necessaries of college students on their development of ideological and political education.Five sections are divided in this essay,following learning problems,finding problems,investing problems,analyzing problems,solving problems,the thorough discuss develops.The first part: introduction.The choosing title and its meaning are introduced;foreign and domestic literature review;research content and research methods;innovation and disadvantages.The second part: totally based on new media,related performances of students club activities are summarized,which includes: the conception and treats of new media,the development and present situation of new media,the meanings and types of college students club activities,the treats of college students club activities.The third part: it mainly illustrates designing scheme of questionnaire on present situation of college students club activities under the environment of new media,as well as the analysis of invested results.The forth part: to analyze and summarize questionnaire,to illustrate impacts of new media environment on college students club activities.The fifth part: to discuss the strategies of college students club activities under the environment of new media and those strategies are put forward: First,establish a new system,standardized management;two,colleges and universities should be incorporated into the community activities of personnel training system;three,college students in the new media team construction and supervision work,to ensure the stable operation of the club,four standard;strive to build the brand activities,the use of new media technologies to expand the influence of internal and external organizations.